The Modern Research Series: Building Research Influence Through Participation

Research needs to move at the speed of the business

About the guide

We work with great researchers every day, and they’re all solving the same big problems you are: how to do rigorous work fast, how to build influence, and how to deliver insights everyone can use.

The Modern Research Series exists to share how those researchers think and how they get the job done. The tools they use, the processes they follow. How they see the work, and what it takes to do it well when the job is changing fast.

This first edition of our new Modern Research Series is Mahad Bullo’s playbook. Mahad is the senior staff UX researcher at Included Health, and he is sharing how he turned stakeholders into active participants and structured his research ops around AI.

Find out how he built a new model for research influence by:

💡 Turning stakeholders into active research participants
💡 Structuring every project so AI does more of the heavy lifting
💡 Capturing all insights with a three-layer approach to note-taking
💡 Sharing insights at the speed of decision-making
💡 Framing research as strategic company infrastructure