Marvin for Design Teams

Make customers part of every design decision

Access real customer insights inside the tools your design team already uses, and ship with confidence.

Trusted by world-class design teams
Why Marvin?

Bring research into your workflows

Many design decisions happen without customer feedback. Marvin makes customer insights instantly accessible without switching tools or interrupting your workflow.

Self-serve research, no ticket required

Search your knowledge repository to instantly find feature requests, feedback, and user input from across your data with cited answers.

Test concepts before you ship

Run concept tests and usability studies with hundreds of participants simultaneously using Marvin’s AI Interviewer.

Inform every design conversation

Marvin MCP integrates with Figma and Slack to easily bring the voice of the customer into your workspace and creative process.

How it works

Your design team’s AI research partner

Easily access real customer knowledge in the moment with Marvin. Find research fast, test concepts, and design with your customer in mind.

One searchable Knowledge Hub

Explore Knowledge Hub
Import usability sessions, customer interviews, support tickets, surveys, and NPS data automatically.
Organize findings under a shared taxonomy so past research is always easy to find.
Get AI-generated, cited answers from your knowledge repository without asking the research team.

Run user research at design speed

Discover AI Moderated Interviews
Share a Figma or Lovable prototype link, and let Marvin’s AI Interviewer run sessions automatically.
Run AI-moderated interviews in 40+ languages, 24/7, without the scheduling headaches.
Get synthesized findings, themes, and video clips within minutes of each session ending.

Access insights where you work

Explore Reporting & Insights
Type “/heymarvin” in any Slack channel to pull cited customer answers from your repository.
Subscribe to any relevant topics and get automated digests with new user findings.
Access insights anytime by connecting Marvin MCP to tools such as Figma Make and Claude.
“It's a 2-4x time savings. Marvin is the embodiment of research as a team sport. Now, I feel like we can move at the speed of the organization.”
Mahad Bullo, PhD
Staff UX Researcher
Mahad Bullo
Senior Staff Researcher at Included Health
Use cases

How design teams use Marvin

Concept and prototype testing

Share a Figma or Lovable prototype or any public URL, and let Marvin’s AI Interviewer run the session. Get synthesized findings faster.

Usability research

Capture live sessions with a virtual observation room and real-time AI notes. Share video clips so stakeholders see the problem firsthand.

Design decision documentation

Link research findings and user quotes directly to Figma. Build a living rationale for designs so they survive last-minute changes and turnover.

Collaborative design reviews

Invite stakeholders to observe live sessions from a virtual observation room. Build shared empathy for the user without interruptions.

Accessibility & inclusive designs

Run moderated sessions with diverse user groups to identify accessibility barriers and inclusive design opportunities.

Persona development

Use Deep Research to synthesize interview transcripts, usability sessions, and survey data into evidence-backed personas you can rely on.

Frequently asked questions

No. Marvin is designed to support designers running their own research with best practices and guardrails built into the system. AI Interviewer, discussion guide templates, and automated analysis mean you do not need formal research training to run a high-quality study and get reliable findings.

Marvin’s Figma Make integration lets designers query the full Marvin knowledge repository directly from within Figma, so user research is accessible without leaving your design environment. You can also embed Figma prototypes directly into AI-moderated interviews, so participants interact with your actual designs while the AI Interviewer conducts the session and automatically captures their reactions.

Marvin supports video clips, highlight reels, and shareable insight reports that anyone can view with a link, without needing a Marvin account. A simplified viewer experience and topic subscriptions make it easy for anyone in your organization to find what they need without being overwhelmed by complexity.

Marvin makes it easy to bring real user feedback into any design conversation. Video clips show stakeholders exactly what users said and did. AI-generated summaries give context without requiring everyone to watch the full session. Every finding links back to its source, so the conversation is grounded in data, not opinion.

Transcripts and AI-generated summaries are available inside Marvin as soon as a live session ends. AI Interviewer delivers synthesized findings within minutes after each session is completed. Deep Research can generate a full insight report from any dataset within 10-20 minutes.

Marvin enables easy sharing of findings, video clips, and insight reports with other teams. Unlimited free viewer seats allow anyone in the organization to access insights, ask Marvin AI questions, and participate asynchronously. Insights can be shared as URLs, video playlists, or pushed directly to Slack and Notion, improving the impact and visibility of design work.

Embed research in your creative process

See how Marvin helps you understand who you’re designing for so you can ship confidently.

Book a demo now