
ON-DEMAND VIRTUAL EVENT
Why the Laws of UX Still Matter When Designing with AI
Join AWS Design Leader Maria Papaleo and Marvin CEO Prayag Narula as they share recommendations from the book, "The Laws of UX" by Jon Yablonski.
This informal book club provided lots of fodder for discussion and debate.
You'll discover takeaways such as...
💡 The relevance of foundational UX laws when using advanced AI tools
💡 What might need to change as technology evolves
💡 Controversial opinions about where AI is going from here
💡 The mindset we need to maintain as leaders in the space
Speaker Spotlight

Maria Papaleo
Maria is a strategic product design leader at Amazon Web Services and the co-founder of UXxUX unConference.
She has tried out different roles at big companies and early-stage startups and watched more “find your passion” keynotes than she’d like to admit.
Through this, Maria has come to terms with the fact that she is really good at two things: making digital experiences easier for consumers and building really great teams.
Maria is a user experience design leader who enjoys mentoring a team to deliver creative solutions that’ll blow your socks off. She is focused above all on customer needs, but also has a keen understanding of business drivers.

Prayag Narula
Prayag Narula is co-founder and CEO of Marvin, an AI-native customer insights platform trusted by Fortune 500 companies to better understand their customers. Marvin brings together AI-powered research tools, an intelligent knowledge repository, and agentic AI to help teams connect with their users, learn faster, and make better decisions together.
Prayag has spent his career at the intersection of research, technology, and entrepreneurship. Before Marvin, he co-founded and led LeadGenius. He previously worked as a researcher at the University of Helsinki, studied at UC Berkeley’s School of Information, and published more than a dozen papers on human-computer interaction, user-centered design, and artificial intelligence.
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