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ON-DEMAND VIRTUAL EVENT
Using AI & Market Research to Turn Insights into Strategic Gold
Are you ready to elevate your understanding of market research and product development?
Watch an exclusive webinar featuring market research leader Lauren Nitta. She dove into the intricacies of integrating market insights with product strategies to drive business success.
You'll discover takeaways such as...
💡 Use of AI and repositories to manage and mine research data
💡 Integration of market and product research for business value
💡 Strategic use of research insights across different organizational departments
💡 Centralization of research functions for better collaboration and efficiency
Speaker Spotlight
Lauren Nitta
Lauren Nitta is a strategic product and growth leader with over 12 years of experience driving enterprise SaaS revenue through product innovation and go-to-market strategy.
She’s led multi-product portfolios across industries like cybersecurity and e-commerce, with deep expertise in customer value capture, pricing strategy, and platform modernization.
Lauren is passionate about translating customer insights into product growth and mentoring high-performing teams to deliver impact at scale.
Prayag Narula
Prayag Narula is co-founder and CEO of Marvin, an AI-native customer insights platform trusted by Fortune 500 companies to better understand their customers. Marvin brings together AI-powered research tools, an intelligent knowledge repository, and agentic AI to help teams connect with their users, learn faster, and make better decisions together.
Prayag has spent his career at the intersection of research, technology, and entrepreneurship. Before Marvin, he co-founded and led LeadGenius. He previously worked as a researcher at the University of Helsinki, studied at UC Berkeley’s School of Information, and published more than a dozen papers on human-computer interaction, user-centered design, and artificial intelligence.
