ON-DEMAND VIRTUAL EVENT

Designing the Future:
AI's Impact on Research & UX Workflows

As Figma’s Head of Insights, Andrew Hogan spends a lot of time thinking about the ways people use AI today — and how we might use it in a few years.

He has a front row seat as UX teams navigate the new technology while building their own AI products. And he’s spent years analyzing the industry.

Join us to hear his advice on how to embrace the rapid pace of change.

Discover Key Takeaways

🌟 Learn the latest AI trends based on new Figma research
🌟 The core design and research skills that will always be vital
🌟 How AI shapes design processes and could make it easier to collaborate
🌟 And on the flip side, how designers make an impact on AI

Speaker Spotlight

Andrew Hogan

Andrew Hogan leads insights at Figma, where he researches design and digital products and shapes company thinking. You can watch his FigBrew and Redesigning Industries interviews on YouTube, read more of his analysis on the Figma blog, Shortcut, and even subject yourself to his attempts at “thought leadership” on Linkedin.

Previously, Andrew spent seven years at Forrester, a leading research firm, analyzing the intersection of design and tech.

Andrew has authored/co-authored more than 50 Forrester reports about design, UX, CX and the design industry. He also created CX certification training modules on journey mapping and data/AI + design.

He loves anecdotes, anecdata and data.

Prayag Narula

Co-founder and CEO, HeyMarvin

Prayag Narula is co-founder and CEO of Marvin, an AI-native customer insights platform trusted by Fortune 500 companies to better understand their customers. Marvin brings together AI-powered research tools, an intelligent knowledge repository, and agentic AI to help teams connect with their users, learn faster, and make better decisions together.

Prayag has spent his career at the intersection of research, technology, and entrepreneurship. Before Marvin, he co-founded and led LeadGenius. He previously worked as a researcher at the University of Helsinki, studied at UC Berkeley’s School of Information, and published more than a dozen papers on human-computer interaction, user-centered design, and artificial intelligence.