If there’s any best context for a codebook, qualitative research would be it. Coding offers a clear organization from which your rich user data will benefit the most. Even when you’re knee-deep…
If there’s any best context for a codebook, qualitative research would be it. Coding offers a clear organization from which your rich user data will benefit the most. Even when you’re knee-deep…
Henry Ford, the pioneer who made automobiles affordable for middle-class Americans, famously said: “If I had asked people what they wanted, they would have said faster horses.” But that doesn’t mean researching…
To find the best way to create a results-driven research repository, Marvin conducted interviews with user research experts and a qualitative analysis of 360 reviews.…
2024 was a year of transformation at Marvin. From new AI-powered features to enhanced collaboration tools, we made research easier, faster, and more accessible for our users. And we’re moving at full…
Why do we watch product reviews on YouTube? Anyone can look up product specs. We want to know more about people’s real-life experiences. What are their impressions while using a product? A…
It’s difficult for me to pick favorites. Big and small, these updates elevated Marvin to the powerful UX tool it is today — an end-to-end UX research repository that empowers even non-researchers…
Every great product has a story, and UX testing helps you write its chapters. Without it, you risk rolling out features that frustrate users, costing you time, money, and trust. In this…
While buying something off Amazon, ever scroll straight down to the user reviews? Us too. Before clicking “Buy,” we want to understand people’s real-life experiences with a product. Companies rely on this…
Every click, scroll, or hesitation of your users tells a story about your product. With remote user testing, you get a front-row seat to these stories. You can see your product through…
Research can feel both exhilarating and exhausting. You collect endless notes, quotes, and user insights to gain clarity. But when it comes to making sense of it all? You’re left with heaps…