Make Customer Insights Impossible to Ignore

How top teams use Marvin to share research and influence product decisions

About the guide

Research teams are collecting more feedback than ever. Yet, many non-researchers only look for insights if they’re in a pinch. As a result, research shows up late, under pressure, or not at all.

This guide breaks down how leading teams change that.

Download the guide to learn how researchers can deliver customer knowledge in a visible, timely, and actionable way. You’ll discover:

💡When teams actually need customer insights in their workflows
💡Where to share research so it shows up in real decision-making moments
💡How to format insights so busy teams can act on them quickly
💡Practical examples from teams that integrate research into every decision

The most effective research teams don’t just synthesize insights. They design systems that ensure those insights shape planning, prioritization, and execution. This guide shows you how to make your research unmissable