The co-author of "Changemakers" is joining Marvin to share her essential playbook for anyone who wants to design people-centered change.…
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TALK TO YOUR USERS
Guesswork has no place in product development. That said, collecting product feedback only helps if you do it right. When your surveying is half-baked,…
Before Roald Dahl wrote “Charlie and the Chocolate Factory,” he spent his childhood attending an all-boys boarding school. Not every aspect was enjoyable, but…
When conducting research, you can sit on mountains of customer data — yet never find anything of value. That’s because data collection is easy,…
You are bombarded with new data from dozens of sources daily, such as interviews, surveys, social media posts, and feedback calls. Extracting accurate insights and making decisions can be overwhelming, but it…
Hi there! In the age of AI, when everything can now be built, designed, and shipped at unprecedented speed, what is an organization’s true differentiator? Deep customer understanding. Comprehensive customer research is…
Research tech leader is poised for continued expansion with SaaS veteran Bill Munroe joining the executive team…
When users hesitate, click the wrong thing, or abandon a flow altogether, something’s off. More often than not, a UX law is being quietly broken. This guide walks you through the laws…
The UX research process can feel daunting, but with a strategic approach, each step builds on the last. A good UX workflow allows your UX team to follow a hierarchy when creating…
You’ve probably heard of atomic habits, the small actions that lead to a big change. Atomic research works the same way. You don’t need massive studies to get valuable feedback. It suffices…
Designing UX in healthcare is never just about user interfaces. You’re handling people’s health, safety, and emotions. The line between helpful and harmful can be razor-thin. In this guide, we explore why…
Have you ever felt overwhelmed by a large amount of qualitative data? A structured tagging strategy can help you make sense of it. Learn more in our guide: Tagging might have a…
With the growing volume of images and data being produced and shared online, manual tagging has become time-consuming and almost impossible. That’s why AI tagging is gaining interest. But how do you…
A winning UX strategy leads to products that are easy to use and hard to quit. This strategy ties user insights to business goals and turns design decisions into measurable results. But…