Explore why user personas are at the heart of tailor-made user experiences.…
18 mins read
Lattice’s first designer shares his thoughts on the evolution of the practice, his outlook for the future and provides tips on how to grow into an effective product leader.…
Award-winning qualitative researcher Mary L. Gray shares the principles for building digital experiences that transform everyone's lives for the better.…
Claire Rowell shares the biggest career lessons she's learned about making user research more meaningful.…
Humans will always need to make hard decisions when artificial intelligence falls short. Award-winning researcher Mary L. Gray tells us why.…
Lattice's Claire Rowell is passionate about making work more meaningful and human for everyone. Learn how she's navigated her journey from lone researcher to manager of many.…
User-centric product design is everyone’s responsibility — not just your design team's.…
Design has the power to transform the company and the product vision. But how?…
Unlike many customer-facing teams, the #1 goal of designers isn’t revenue. They just want to solve customer problems and deliver the best experience. But you can’t design a great product without getting…
A culture of research is instrumental in developing customer empathy. And everyone in your org is responsible for understanding the users.…