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Kristin Lesko

Kristin Lesko is a writer at HeyMarvin, a UX research repository that simplifies research & makes it easier to build products customers love. She loves helping orgs see the value of research and how they can use it to drive better business decisions.

How to Demonstrate Research Impact to the Business

Demonstrating research impact secures your team’s seat at the decision-making table. Find out how to take your impact from “hard to spot” to “impossible to ignore.”…

by Kristin Lesko
October 3, 2025
Talk to Your Users
4 mins read

How to Calculate the ROI of User Research

Demonstrating the ROI of user research secures your job and research’s role within the organization. Follow these steps to calculate ROI.…

by Kristin Lesko
October 10, 2025

Five Research Pain Points That AI Solves

You’re expected to deliver real-time insights that inform product strategy. There are five major hurdles slowing you down. Here’s how to address them.…

by Kristin Lesko
October 27, 2025

How to Communicate Research Findings to Executives

You’re on a conference call with the team, presenting your research findings. After you talk through the PowerPoint, you pause for questions. It’s silent,…

by Kristin Lesko
September 23, 2025

5 Workflow Hacks UX Researchers Swear By

Research teams are wasting up to 20 hours per week on manual, repetitive tasks. UX researchers share their favorite hacks for a more efficient…

by Kristin Lesko
November 5, 2025

5 Workflow Hacks UX Researchers Swear By

Research teams are wasting up to 20 hours per week on manual, repetitive tasks. UX researchers share their favorite hacks for a more efficient workflow.…

by Kristin Lesko
November 5, 2025
Leading the Way

Five Research Pain Points That AI Solves

You’re expected to deliver real-time insights that inform product strategy. There are five major hurdles slowing you down. Here’s how to address them.…

by Kristin Lesko
October 27, 2025
Talk to Your Users

How to Calculate the ROI of User Research

Demonstrating the ROI of user research secures your job and research’s role within the organization. Follow these steps to calculate ROI.…

by Kristin Lesko
October 10, 2025
Leading the Way

How to Demonstrate Research Impact to the Business

Demonstrating research impact secures your team’s seat at the decision-making table. Find out how to take your impact from “hard to spot” to “impossible to ignore.”…

by Kristin Lesko
October 3, 2025
Talk to Your Users

How to Communicate Research Findings to Executives

You’re on a conference call with the team, presenting your research findings. After you talk through the PowerPoint, you pause for questions. It’s silent, except for the product manager’s dog, who just…

by Kristin Lesko
September 23, 2025
Talk to Your Users

Equafin Inc. 2025

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